Coffee Roaster Resources
A constellation of resources to guide you on your coffee journey.
Pomelo is writing a BOOK!
Well, actually, Luke is writing a book on behalf of Pomelo, but you get the picture.
This book fleshes out the Core 7 and is a practical tool for owners of growing coffee roasteries.
Not an owner yet? That’s alright. There are plenty of nuggets in this book for people involved in sales, marketing, production, education, or simply leading a team at a coffee roastery.
Pomelo Book FAQ’s
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During SCA in Houston in April 2025!
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Not quite…but soon! Fill out the form above and we’ll reach out to you once you can!
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Of course! Just fill out the inquiry form above and mention in the notes that you'd like to purchase some for your cafe or roastery and we'll get back to you!
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GFDGW is an interview series where we interview folks throughout the coffee supply circle—from producers, exporters, importers and nearly everyone in between. The goal is to inspire you to bring more good into the world through your work, whether it’s in coffee or not.
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Luke was interviewed on the Marketing Should Be Fun podcast and talked about how he helps coffee roasters get profitable and the loneliness that often comes with being an owner.
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While we were at coffee fest chicago, our owner Luke was interviewed by Chris Deferio. They talked about roasting operations, growing profit in your coffee roaster and how to allow your identity to guide the decisions you make within your coffee roaster. Listen to the full podcast here.
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We had the chance to share out take on roasting operations at coffee fest in chicago 2022. If you missed it, don’t fret. We recorded it for you here. If you’d like the deck that goes with this presentation, send us an email at pomelocoffee@gmail.com.
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After our roasting operations session at coffee fest, we shared the stage with 5 coffee roasters from all over the country and we also recorded that session for you as well here.
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In this podcast, Jonathan Morris and James Harper dive into the sociopolitical effects coffee has had throughout the world as a commodity and specialty product and how we are still feeling the ripple effects of the early colonized efforts to extract the value from this little seed we call coffee.
A must listen to anyone seeking to understand more of how the coffee trade has developed internationally.
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Edward E. Fischer takes an anthropological approach to understanding the implications of green coffee buying practices have shaped Guatemala as a country and Maya coffee farmers.
This text will cause you to rethink how you make green coffee buying decisions and your view of quality and the price of coffee.
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If you are new to the industry, new to green coffee buying or just want to get a better handle on the supply circle of coffee, this book is a useful tool to read yourself and to add to your roasters library.
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This book a fantastic resource to build profit into the everyday function of your business. While there are pieces that may not be applicable to coffee roasters the approach toward savings, profit, operating budget is helpful no matter what size or volume of coffee you are selling.
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Luke had the privilege of guest writing a blog for Benchmark Coffee Traders on how a relationship can improve coffee quality. To read the blog, you can click here! Be sure to give them a follow!
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This is a must read if you are an owner or leader of any kind. Daniel Kahneman shares concepts that will help you expand the way you think and aid you in making more strategic decisions that you might ordinarily make on instinct rather than data.
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This book is one of the most formative books I’ve ever read as a professional. Jeff and J.J. Sutherland outline exactly what is wrong with the common way we think about project management, teamwork, and vision. They give practical examples and insights that are easily applicable in roasteries, in government, or really any kind of organization.
Tools & Resources