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The Pomelo Process
We developed the Core 7—a framework that helps roastery owners build smarter, more profitable businesses by focusing on People, Processes, and Profit. In the last 9 years, it’s helped roasters double net profit, create new sales channels, and make strategic business decisions.
Roastery owners who master the Core 7 don’t follow the pack—they lead it.
Pre - Order -
Pre - Order -
Industry Leaders Say
“…His insights—shaped by years of experience…are invaluable….”
Xavier Alexander - Co-Founder of Metric Coffee
“…Witty yet demanding, insightful yet practical, Luke pushes you to rethink your approach.”
Philipp Schallberger - Sourcing, Roasting, Storytelling, Partner of Kaffeemacher, Switzerland
“…The Owner’s Manual…gives real…advice…to make a roastery work long-term…”
Carly Green - Sourcing & Quality Consultant and Founder of Cherry Love Coffee
Listen
A podcast a little about coffee, mostly about good work people in coffee do.
Some past guests have been:
Lucia Solis - Luxia Coffee
Kat Melheim - Roaster Kat & Algrano
Philipp Shcallberger - Kaffeemacher
Lucia Bawot - Author & Founder of SANA
Kenzel Fallen - Three Keys Coffee
Xavier Alexander - Metric Coffee
 
        
        
      
    
    A sanctuary for camaraderie, candid feedback, and professional development.
Who We’ve Worked With
Be Bright Coffee + Ceramic Coffee + Drift Coffee & Kitchen + Good Intentions Coffee + Haven Coffee Roaster + Iron and Kin + Mayfly Coffee + New Math Coffee Roaster + Portrait Coffee + Purefi Coffee Roaster + Reverie Roasters + Rite Coffee + Sakrid Coffee + Sidecar Coffee + Starved Rock Roasting Company + Swisscontact + Swings Coffee + The Bike Library + Theory Coffee Roaster + Third Cup + Three Keys Coffee + Three Waves Coffee + Verb Coffee Roaster + Yellowstone Coffee Roaster
Be Bright Coffee + Ceramic Coffee + Drift Coffee & Kitchen + Good Intentions Coffee + Haven Coffee Roaster + Iron and Kin + Mayfly Coffee + New Math Coffee Roaster + Portrait Coffee + Purefi Coffee Roaster + Reverie Roasters + Rite Coffee + Sakrid Coffee + Sidecar Coffee + Starved Rock Roasting Company + Swisscontact + Swings Coffee + The Bike Library + Theory Coffee Roaster + Third Cup + Three Keys Coffee + Three Waves Coffee + Verb Coffee Roaster + Yellowstone Coffee Roaster
California + Florida + Georgia + Idaho + Illinois + Iowa + Kansas + Montana + North Carolina + Tennessee + Texas + Virginia + Honduras
California + Florida + Georgia + Idaho + Illinois + Iowa + Kansas + Montana + North Carolina + Tennessee + Texas + Virginia + Honduras
Where We’ve Worked
We’ve worked with 24 companies across 12 US states and in Honduras.


 
            
              
            
            
          
               
            
              
            
            
          
             
                       
                       
                       
                       
                       
                       
                       
                       
                       
                       
            
              
            
            
          
               
  
  
    
    
     
  
  
    
    
    