A leader in pricing, strategy, and operations for specialty coffee roasters.

We developed the Core 7—a framework that helps roastery owners build smarter, more profitable businesses by focusing on People, Processes, and Profit. In the last 9 years, it’s helped roasters double net profit, create new sales channels, and make strategic business decisions.

Roastery owners who master the Core 7 don’t follow the pack—they lead it.

Working With Pomelo Looks Like This…

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Industry Leaders Say

“…His insights—shaped by years of experience…are invaluable….”

Xavier Alexander - Co-Founder of Metric Coffee

“…Witty yet demanding, insightful yet practical, Luke pushes you to rethink your approach.”

Philipp Schallberger - Sourcing, Roasting, Storytelling, Partner of Kaffeemacher, Switzerland

“…The Owner’s Manual…gives real…advice…to make a roastery work long-term…”

Carly Green - Sourcing & Quality Consultant and Founder of Cherry Love Coffee

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A podcast a little about coffee, mostly about good work people in coffee do.

Some past guests have been:

Lucia Solis - Luxia Coffee

Kat Melheim - Roaster Kat & Algrano

Philipp Shcallberger - Kaffeemacher

Lucia Bawot - Author & Founder of SANA

Kenzel Fallen - Three Keys Coffee

Xavier Alexander - Metric Coffee

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A sanctuary for camaraderie, candid feedback, and professional development.

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Who We’ve Worked With

Sakrid Coffee + Purefi Coffee Roaster + Starved Rock Roasting Company + Haven Coffee Roaster + New Math Coffee Roaster + Sidecar Coffee + Good Intentions Coffee + Third Cup + Rite Coffee + Ceramic Coffee + Three Waves Coffee + Portrait Coffee + Reverie Roasters + Iron and Kin + Three Keys Coffee + Verb Coffee Roaster + Be Bright Coffee + Yellowstone Coffee Roaster + Theory Coffee Roaster + Swisscontact + Drift Coffee & Kitchen + Swings Coffee + The Bike Library +

Sakrid Coffee + Purefi Coffee Roaster + Starved Rock Roasting Company + Haven Coffee Roaster + New Math Coffee Roaster + Sidecar Coffee + Good Intentions Coffee + Third Cup + Rite Coffee + Ceramic Coffee + Three Waves Coffee + Portrait Coffee + Reverie Roasters + Iron and Kin + Three Keys Coffee + Verb Coffee Roaster + Be Bright Coffee + Yellowstone Coffee Roaster + Theory Coffee Roaster + Swisscontact + Drift Coffee & Kitchen + Swings Coffee + The Bike Library +


Illinois + Texas + Florida + Iowa + Idaho + California + Georgia + Kansas + North Carolina + Montana + Virginia + Honduras +

Illinois + Texas + Florida + Iowa + Idaho + California + Georgia + Kansas + North Carolina + Montana + Virginia + Honduras +

Where We’ve Worked


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